Recognition
Award
Process Improvement of the Year — 2026. Awarded with my regional peers for the global 36-market Shopify Plus migration and the process transformation behind it, presented at the Future of Audio Conference in May 2026.
What made this one meaningful: it recognised a cross-regional team — three regional e-commerce leads across the Americas, Europe, and APAC & MEA — who built something global together, wave by wave, without losing a single trading day.
Speaking
I've been speaking about digital commerce in Asia since the industry's early days — from search marketing conferences in 2011 to invite-only e-commerce leadership panels. Topics I speak on: DTC growth in APAC, platform transformation, conversion and customer experience, and AI in commerce operations. Two decades of band stages mean the microphone has never scared me.




Selected engagements
Overdose & Chill — Guest Panel, Increase Conversions with Unique Experiences (2022)
Digital Marketing Summit (2015)
Ad:Tech / AIC (2013)
SES Singapore (2011 & 2013)
Available to speak on
DTC growth strategy in APAC · Global platform migration and consolidation · Media architecture and profitable growth · AI in commerce operations · Building cross-regional teams